Spotify announced today that it is ending its direct-upload program. The feature, which was still in its beta, allowed artists to upload their music directly to Spotify without needing to use a traditional distributor or third-party company to upload their music on the streaming service.
Spotify said today in its announcement, “The best way for us to serve artists and labels is to focus our resources on developing tools in areas where Spotify can uniquely benefit them—like Spotify for Artists… and our playlist submission tool.” In addition, the blog post stated, “We’re working with our distribution partners to help make this transition as simple as possible for the artists who uploaded music through the beta.”
The company will stop accepting new uploads at the end of this month.
The Michigan-based funk band, Vulfpeck, released a completely silent album, Sleepify, in March to help crowdfund a tour. The band prompted their fans to play the “album” on loop while they sleep in hopes it will help fund a tour where shows are free for fans. The album is ten tracks of silence, running around thirty seconds each. This stunt garnered them almost $20,000 in royalties.
According to Vulfpeck’s keyboardist, Jack Stratton, the band received a check for $19,655.56 from Spotify and another $1,100 expected to come.
In a video posted in March, the band told fans to play Sleepify while they sleep in hopes to fund a tour where tickets are free. Initially allowed on Spotify, the streaming service initially told the band to take down the album and eventually took it down in April. Vulfpeck is in the process of booking their tour.